Google Algorithm Updates
06/06/2019 - Site Diversity Google said it would make search results more diverse. 06/03/2019 - Core Update Another core update that was confirmed by Google. 05/23/2019 - Indexing Bugs Google confirmed that there is a bug that indexes. 04/05/2019 - De-indexing Bug A de-indexing bug was confirmed by Google that removes listings form SERPs. 03/12/2019 - [...]
Unconfirmed “Fred” Update
Google Algorithm Update - "Fred" Name: Fred (Unofficial) Targeting: Link Quality Date Found: 03/08/2017 Following a few unnamed updates, Google release a ranking update that seemed to be targeting link quality. While the name "Fred" is not the official name, Gary Illyes joked on twitter to name all updates going forward "Fred"...so [...]
9 Best PPC Keyword Research Tools
Are you looking for some great keyword research tools? Google's Keyword Planner Google Trends Google Autocomplete Ubersuggest Bing Ads Intelligence for Excel Add On AdWords Search Terms Buzzfeed Trend Section Google+ What's Hot Reddit Sure, keyword research may be most known for the SEO realm, but it's definitely an important part to building out a great AdWords Account [...]
3 Ways to Extend Your Online Market Reach
What does it mean to extend your online market reach? I have a website, isn't that enough? Having a website is the first step, but follow these 3 easy ways to extend your online market reach and you will see a spike in your traffic. 1. Use Social Media Ok, you just having a facebook or twitter [...]
8 Best Pay Per Click Certifications
Here is a list of 8 Pay Per Click Certifications: AdWords Fundamentals Google Search Advertising Google Display Advertising Google Video Advertising Google Shopping Advertising Google Mobile Advertising Google Analytics Certification Bing Ads Certification 1. AdWords Fundamentals Learn the basics of Google AdWords including bid management, keyword planning, targeting, and more. Once you pass this exam, then you will [...]
Google Partner Status
Google Partner Status Social Shark Media is a trusted Google Partner . Note: Not all agencies are Google Partners because you have to meet certain criteria in order to be eligible. Criteria for Google Partner Status: Implement best practices Have staff members who are certified Meet spend requirements Apply to Google Partners [...]